The by KNOPS launch
For the first time on the international stage — a story told in moments.
Where visions align
Road to Milan
Part 1
Before Milan, there was a first meeting. At Paleis Soestdijk, within a historic setting, the journey quietly began.
Here, we — Knops, CooXs and Poldr — met the other participants for the first time. Different visions. Different disciplines. One shared momentum.
No final concept yet. No fixed direction. Just conversations, introductions and the first sense that this could become something bigger.
A starting point. A first alignment.
Through a series of short clips, we take you along in The Road to Milan — building towards the full documentary.
21–26 April 2026 | Salone del Mobile | Palazzo dei Giureconsulti
More will be revealed soon.
Where visions align
Road to Milan
Part 2
What is Masterly? In the heart of Milan, within the walls of the Palazzo dei Giureconsulti, Masterly unfolds as more than an exhibition. It is a meeting point.
A curated dialogue between Dutch design, craftsmanship and innovation. Where disciplines merge, and where ideas are not just presented, but experienced.
For us — Knops, CooXs and Poldr — Masterly becomes the stage where vision takes form. Not as a final answer, but as an exploration. Of materials. Of collaboration. Of what design can become when boundaries fade.
Through a series of short clips, we take you along in The Road to Milan — building towards the full documentary.
21–26 April 2026 | Salone del Mobile | Palazzo dei Giureconsulti
More will be revealed soon.