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Knops Innovations × Maretti

Reinventing outdoor lighting.

Beyond lighting. Building the next generation outdoor system.

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Maretti Lighting

Thirty years of lighting architecture.

Maretti Lighting has spent three decades perfecting the art of atmosphere. What began as a project lighting company for hotels and hospitality has grown into one of the Netherlands' most respected names in design lighting — with collections co-created by Piet Boon, Eric Kuster, Marcel Wolterinck, Jan des Bouvrie and many others.

Every fixture is produced in your own factory in Almere.

Every collaboration is built on shared conviction: that light is never just functional. It is always experiential.
Maretti
Design collaborations

Every boardroom tells a story.

We'd like to add a new chapter.

Maretti has always understood that great lighting is the result of great collaboration. Designers choose Maretti because they can translate any vision into light — and because they own every step of the process, from concept to production.

Piet Boon

The Stack — a distinctly modern design with soft, diffuse light. Austere, tough and effortlessly contemporary.

Marcel Wolterinck

The Costa series — modern stainless steel fixtures engineered for longevity, designed for beauty.

Potential new collaboration
Erik Knops

Garden architect, outdoor design specialist and founder of Knops Tuindesign & Knops Innovations. The first designer in this space to think in platforms, not just fixtures.

Eric Kuster

Metropolitan Luxury translated into light — bold, precise and instantly recognisable.

Jan des Bouvrie

A timeless perspective on light as architecture — pure, considered, enduring.

12 Volt As The Foundation

"
Simple. Safe. Scalable. Reliable. Instead of changing the foundation, we want to build on top of it.
The gap we see

Beautiful fixtures. A missing system.

It is asking for a better outdoor world.

Maretti's outdoor collection is strong; beautiful fixtures, a 12V foundation already in place, designer collaborations that speak to the premium market. But the outdoor lighting market is moving fast. Clients no longer want a lamp. They want an experience. Smart control, audio integration, atmosphere management; these are becoming the new standard. The outdoor lighting market is growing from $16 billion to $22 billion by 2030, driven almost entirely by demand for connected, smart systems.

The 12-volt outdoor lighting market in the Netherlands already has a strong player focused on products, dealers and distribution. What it does not yet have is a platform built around design, experience and atmosphere. That is the position we believe Knops and Maretti can own together.

That gap is the opportunity.
A lamp
An experience
A fixture
A platform
A garden
A world
A product
A partnership
$22B
Outdoor lighting market by 2030
6.5%
Annual market growth (CAGR)
#1
Driver: smart & connected systems
12V
The foundation already exists
Knops
The Story Behind Knops

Erik Knops started in the garden.

What began with creating outdoor spaces evolved into a passion for design and architecture.

Through Knops Tuindesign and years of experience in high-end outdoor living, Erik developed a unique vision in which landscape, architecture, lighting and atmosphere come together.

Today, Knops Innovations combines that heritage with a forward-looking approach to outdoor systems. This makes Erik Knops not just another partner, but the first garden architect and outdoor design specialist to actively connect his vision and platform to Maretti Lighting.
Why this partnerhship between Maretti & Knops

Together we can create a new standard.

Maretti has built a strong reputation and a beautiful design language. At the same time, we believe there is room for innovation within outdoor lighting.

Knops Innovations brings years of experience in high-end outdoor living, architecture and a clear vision for the future. More importantly, Knops has built an ecosystem of professional landscapers and garden specialists. If this concept proves successful, it can be implemented across many projects and introduced throughout our joint network.

We do not arrive with a blank canvas. We arrive with respect for what Maretti has built: their materials, their production capabilities, their technical constraints and their design language. Every idea we bring starts from a conversation. What is possible? What are the boundaries? What does Maretti need in order to say yes? We design from that reality, not around it.
Partnership

A Shared Vision

"
Maretti builds what others can only imagine. Knops imagines what others have not yet built.
Beyond Lighting

Lighting becomes the backbone of the entire outdoor environment.

Not technology for the sake of technology. But technology that enhances outdoor living.

01

Architectural Lighting

Professional-grade outdoor lighting systems designed for the architectural demands of high-end outdoor spaces.

02

Audio Integration

Sound and music seamlessly woven into the lighting infrastructure — atmosphere enhanced through technology.

03

Smart Scenes

Automation and smart control that quietly supports the outdoor experience — simple, reliable and beautiful.

04

Connectivity

WiFi, security and future-ready infrastructure built around one philosophy: design first. Technology second.

Maretti 12V platform uitgebreid met Knops modules Diagram toont Maretti 12V infrastructuur in goud en Knops uitbreidingsideeën in wit, allemaal aangesloten op dezelfde 12V lijn MARETTI 12V FOUNDATION KNOPS IDEAS — ON 12V TRANSFORMER 230V → 12V AC 12V BUS WALL LAMP GROUND SPOT PRIKSPOT AUDIO on 12V SMART SCENES on 12V CONNECTIVITY on 12V SECURITY on 12V Maretti 12V Maretti fixture Knops Idea 12V bus ALL CONNECTED TO THE SAME 12V INFRASTRUCTURE
The Knops Brand

A brand built on real projects, real clients and real experience.

Knops has a significant online presence and a strong audience within the world of luxury outdoor living. With approximately 180,000 followers on Instagram and a highly engaged community, Knops has the ability to create awareness and inspire both consumers and professionals.

Over the years, Knops has collaborated with leading names in architecture and interior design, including Eric Kuster, Bob Manders and Marco van Veldhuizen.

186K
Instagram followers
14+
Years experience
EU
International reach
What This Means For Maretti

More than products. A strategic partnership.

Real-world experience

Access to years of real project experience in high-end outdoor living — not theory, but practice.

Platform exposure

Exposure through the Knops platform, network of professionals and 180K strong social community.

Design-driven innovation

A partner that thinks in design first — ensuring every innovation is beautiful before it is smart.

Long-term growth

Opportunities to grow together — through education, positioning and a shared vision for the future of outdoor lighting.

The road ahead

A partnership built in phases.

We do not ask Maretti to change everything at once. We propose a clear, logical progression — each phase building on the last. Each step proving the concept before the next begins.

01
Phase 1

Name. Collection. Launch.

Start here

Knops and Maretti unite under a shared name. Together we develop and launch a dedicated Knops outdoor lighting collection — designed by Knops, produced by Maretti. Supported by a full launch campaign across the Knops platform, social channels and professional network.

Name connection Knops outdoor line Launch campaign
02
Phase 2

Platform. Audio first.

The first innovation on the 12V platform: audio integration. Working with Maretti's existing infrastructure and technology partners, we develop outdoor audio as a seamless extension of the lighting system. Sound and light. One cable. One experience.

12V audio Platform development Tech partners
03
Phase 3

Connectivity. WiFi in the garden.

Expanding the platform with WiFi connectivity — turning the outdoor lighting infrastructure into a smart network backbone. A hotspot in the garden. Seamless, invisible, future-ready.

WiFi hotspot Smart network Connected garden
04
Phase 4

Security. Eyes in the garden.

The final platform layer: security cameras integrated into the outdoor lighting system. Discreet, design-led, powered by the same 12V infrastructure. Protection that belongs in the garden — not placed in it.

Security cameras Integrated design 12V powered

A shared vision

"
Together we can bridge the gap between design and technology. Creating solutions that are beautiful, simple and future-ready.
Our Ambition

Not another collection. A new chapter in outdoor lighting.

We are not looking for a supplier. We are looking for a partner. A partner that believes outdoor lighting can evolve beyond fixtures. Built on trust. Built on experience. Built together.